Marketing a Senior Program

In August 2013 I attended a morning marketing seminar presented by Hank Yuloff of Promotionally Minded. Hank in on the board of the Encino Chamber of Commerce and conducts these monthly marketing seminars free to the local business community. The information gained at the seminar was valuable, and right away I put into practice one of the recommendations, writing a blog. I was new to “blogging”, but jumped in anyway, and though I missed my goal of a “blog a week”…I still enjoyed writing about the ONEgeneration experience. Senior care, childcare, teens, volunteers, a farmers market, care management, classes, support groups…there was always something interesting to tap into. So fast forward to March 2014. Effective April 1, 2014 I will be pursuing a new path in senior services. I will miss my ONEgeneration family…ONEgeneration-You are the...